Channel: MeasureSchool

Category: Education

Tags: google ads conversion tracking installation with google tag managergoogle tag manager google adsgoogle ads conversion tracking tag managergoogle ads conversion tracking setupgoogle ads conversion tracking google tag managergoogle tag manager adwords conversiongoogle ads conversion trackinggoogle tag manager google ads conversion trackinggoogle ads conversionconversion tracking google adshow to install google ads conversion tracking code

Description: In our previous video, we learnt how to use GTM to track Google Ads conversions so that we can truly understand which campaigns are working better. Now it is the time to assign a value to those conversions so that you can start tracking the revenue you are generating. Tracking conversion values will help you accurately quantify the monetary impact each conversion has on your business. This is especially important for eCommerce stores that offer multiple products. By assigning dynamic values to your conversions, you'll be able to see the total value driven by your advertising across different conversions rather than simply the number of recorded conversions. If you haven’t seen the previous video, check it here 👉: youtu.be/FiHQt6jed-8 OUTLINE 00:00 - Introduction 00:29 - What is a Data Layer? 01:39 - Getting the Data Layer of Your Site 02:47 - Data Layer Variables 04:46 - Creating a Trigger 05:25 - Modifying the Previous Tag 05:59 - Testing 06:57 - GAds Conversion Values 08:16 - More GTM Information 🔗 Links: Data Layer Documentation support.google.com/tagmanager/answer/6164391?hl=en GTM Plugin for WordPress: gtm4wp.com Datalayer Checker chrome.google.com/webstore/detail/datalayer-checker/ffljdddodmkedhkcjhpmdajhjdbkogke?hl=en 🎓 Measure Masters Membership: measureschool.com/measure-masters/?utm_source=video&utm_medium=youtube.com&utm_campaign=description FREE Tag Manager Course: measureschool.com/products/free-google-tag-manager-course/?utm_source=video&utm_medium=youtube.com&utm_campaign=description FREE Analytics Course: measureschool.com/products/free-google-analytics-course/?utm_source=video&utm_medium=youtube.com&utm_campaign=description 🔀 GTM Copy Paste - Our Chrome extension chrome.google.com/webstore/detail/gtm-copy-paste/mhhidgiahbopjapanmbflpkcecpciffa 🚀 Hire us: measureschool.com/services/?utm_source=video&utm_medium=youtube.com&utm_campaign=description 📚 Recommended Measure Books: kit.co/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: kit.co/Measureschool/measureschool-youtube-gear 📡 Our Live Streaming Software: restream.io/join/YXLM2 👍 FOLLOW US Facebook: facebook.com/measureschool Twitter: twitter.com/measureschool LinkedIn: linkedin.com/company/measureschool