Channel: The Futur Academy

Category: Education

Tags: presenting conceptsprojectsfutur academymotion designcreative directorhow to present ideasmatthew encinachris dotom cratecdhow to move up to creative directorcreative processwhat is the creative processhow to become creative directornike projectshow to designtendrilhow to present to clientsgraphic designcreative directionmotion graphicshow to pitch ideasanimationeditingthe futurart directionconceptsmographhow to move up

Description: How does one go from being an intern to working on a project for Nike? How do you present to clients? How can you find a job that you like and that's also creatively fulfilling? In this interview we're talking to Tom Crate. He shares how we was able to move up the ladder at his company, how he presents ideas to clients, why you should keep your clients in the loop, and he shares his work throughout the years that led him to where he is today. Tom is an award winning motion designer and director with more than 20 years experience of designing, animating filming and editing. He's also a teacher, coach, speaker, sporadic blog writer and full time weirdo (his words). He puts his heart into everything he does. Especially the weirdo part. Save 70% on your first month of your Envato subscription 👉 bit.ly/Try-Envato (The discount will be applied at checkout) Check Tom out here: Website - tomcrate.com Instagram - instagram.com/tomcrate Behance - behance.net/crateomatic Vimeo - vimeo.com/tomcrate Podcast - The Creative Weirdo - creativeweirdo.simplecast.com Take a course with Matthew bit.ly/Encina-Courses 00:00 - Start 1:13 - Tom’s 2006 Reel 3:00 -Tom’s 2008 Reel 4:14 - Tom’s 2018 Reel 6:30 - If you’re the smartest person in the room then it’s time to leave 8:39 - Save 70% off your first month of your Envato subscription 9:00 - Rockzilla, Tom’s best piece of motion design 10:30 - Don’t look at all of your creative fulfillment on your job 12:00 - Tom’s process work for a cinema logo identity 14:30 - keep your clients in the loop 15:40 - How tom would present his ideas 21:37 - How the cinema logo identity came out 25:40 - Tom’s project with Nike 27:00 - How Tom got the job with Nike 29:00 - Matthew’s Recap 31:00 - Where to find more about Tom === 👉Subscribe: goo.gl/vB9zoP 👉See our main channel: goo.gl/F2AEbk #TheFutur #1BminusOne Want a deeper dive? Typography, Lettering, Sales & Marketing, Social Media and The Business of Design courses available here: goo.gl/bRt5qd If you're a complete beginner, consider taking any of these Adobe Creative Cloud fundamental courses from our friends at Bring Your Own Laptop: byol.me/thefutur — Love the content? Become a sustaining member for $5/mo today. goo.gl/nwekfL Our recommended products and Booklist: kit.co/TheFuturIsHere Kits & Proposals: goo.gl/mSjuWQ Visit our website: thefutur.com FREE resources: goo.gl/Qh6gHr Mandarin (Chinese) Subtitles on UiiUii uiiiuiii.com/?s=the+futur — AFFILIATE LINKS* 🙏 Support The Futur but purchasing through our affiliate links: Amazon: bit.ly/thefuturishere Webflow: bit.ly/2EbET9l Retro Supply Co.: bit.ly/2GW8gzR Creative Market: goo.gl/g4jlTE Design Cuts: bit.ly/2GSsAR3 ✍️ Sharpen your skills by taking a course, using our affiliate links: Skillshare: goo.gl/YCo2uT School of Motion: bit.ly/futur-som Bring Your Own Laptop Tutorials: byol.me/thefutur 🎧 Do you like the music? Check out the music libraries we use in our affiliate links below: Epidemic Sound: share.epidemicsound.com/thefutur Musicbed: bit.ly/futurmb Artlist: bit.ly/2uWdna7 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. — Futur Podcast on iTunes: 🎙 itunes.apple.com/us/podcast/the-futur/id1209219220?mt=2 Spotify: 🎙 open.spotify.com/show/5K96ryZCjCmxqMzEotvS8h?si=J0NnGXwcQCymfBEA4poEVA — We love getting your letters. Send it here: The Futur c/o Chris Do 1702 Olympic Blvd. Santa Monica, CA 90404 USA — Host– Chris Do Content Director– Matthew Encina Producer - Mark Contreras Cinematographers– Ricky Lucas, Jona Garcia Editors– Ricky Lucas, Jona Garcia Live Editor– Jona Garcia Social Team– Elle Money, Alex Burlui Futur Theme Music – Adam Sanborne adamsanborne.com Typefaces: Futura, DIN, Helvetica Neue, Calibre, Champion Gothic Futur theme song— Adam Sanborne