Channel: Philip VanDusen

Category: Education

Tags: how tohow to make money in graphic design onlinepresenting brand strategybrand design masters academypresentation skillsbrand design mastersbusiness of designbrand identitybrand strategyhow to get your design work approvedhow to get clientsyoutube shortshow to get client referralshow to make money in graphic design businesscreative strategylogo design presenthow to win critiquesbrand strategy sessionphilip vandusendesign careers

Description: The best way for a designer or creative professional to present work to clients is by using brand strategy to explain their aesthetic decisions. By doing so, you remove the client’s personal, subjective aesthetic desires from the picture and transition the decision-making process to one based on the objective criteria of the brands strategy. The benefits of presenting creative work in this way is stronger more effective design work, less rounds of creative revisions, less client/designer friction and ultimately more profitable creative projects. #graphicdesign #shorts #creativeprofessional #brand strategy This video is for entrepreneurs, designers, creative professionals and anyone interested in brand strategy, business planning, graphic design, design trend, marketing and communications. Philip VanDusen is the owner of Verhaal Brand Design, a brand strategy and design agency and the founder of Brand Design Masters, an ecosystem of mastermind groups, courses and networking communities for creative professionals and digital entrepreneurs seeking to build bullet-proof personal brands, agencies and businesses. Philip is a highly accomplished creative executive and expert in brand strategy, graphic design, marketing and creative management. Philip gives design, branding, marketing, career and business advice to creative professionals, entrepreneurs and companies on how to build successful brands for themselves or for the clients and customers they serve. ——————————— WEBSITE: philipvandusen.com JOIN THE BRAND•MUSE NEWSLETTER: philipvandusen.com/muse BRAND DESIGN MASTERS Facebook Group facebook.com/groups/branddesignmasters BRAND DESIGN MASTERS Podcast podcast.branddesignmasters.com/subscribe VERHAAL BRAND DESIGN on Facebook: facebook.com/Verhaal-Brand-Design-115957185470571 TWITTER: twitter.com/philipvandusen INSTAGRAM: instagram.com/philipvandusen LINKEDIN: linkedin.com/in/philipvandusen YOUTUBE: youtube.com/c/PhilipVanDusen PINTEREST: pinterest.com/philipvandusen BEST ADOBE CC TRAINING VIDEO COURSES Bring Your Own Laptop with Daniel Scott byol.me/philip GET TUBEBUDDY - THE BEST TOOL FOR YOUTUBERS: tubebuddy.com/philipvandusen RECOMMENDED BOOKS: “Change By Design”, Tim Brown amzn.to/2mTFDrz "Imagine: How Creativity Works", Jonah Lehrer amzn.to/2mJpQe9 “Free Agent Nation” by Daniel Pink amzn.to/2mWlbpR “Orbiting the Giant Hairball” by Gordon MacKenzie amzn.to/2noTnIL “Rules of the Red Rubber Ball: Find and Sustain Your Life’s Work” by Kevin Carroll amzn.to/2moisCu The 22 Immutable Laws of Branding, Al Ries + Laura Ries amzn.to/2noZGwd “Change By Design”, by Tim Brown amzn.to/2uaXYjX "How To" by Michael Beirut amzn.to/2u9lnnh “The Brand Gap” by Marty Neumeier amzn.to/2CAbYZk “Good Design Is A Tough Job” by Kirsten Dietz, Jochen Rädeker amzn.to/2CAIH0r “The Art of Innovation” by Tom Kelley amzn.to/2wtAevL “The Edge: 50 Tips from Brands That Lead” by Allen Adamson amzn.to/2Ef6fse “Art + Design” by Rex Ray amzn.to/2yLMRRT “Expert Secrets” by Russel Brunson amzn.to/2zEDOBT “Shift Ahead” by Allen Adamson + Joel Steckel - amzn.to/2xLrEX4 *We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites.