Channel: Aveda

Category: Howto & Style

Tags: avedavegan conditionerbeautynatural shampoohair carenatural makeupnatural conditioneraveda veganhealthy hairaveda nutriplenishcruelty freeaveda hair productsaveda vegan hair careaveda natural hairaveda shampooveganhaircarevegan haircarevegan makeupaveda haircareaveda botanical repairbotanical repairvegan skincarenatural hair careaveda biotechnologyaveda products

Description: Fermentation is a biological process in which a microorganism will transform what you feed it. Wine is a perfect example of this. Aveda uses fermentation in their Invati and Pramasana lines. Ferments do most of the work and break down the ingredients that give different properties with benefits for our Aveda products. Stay connected with Aveda: Instagram: instagram.com/aveda Facebook: facebook.com/Aveda Twitter: twitter.com/aveda Pinterest: pinterest.com/aveda #Aveda #NaturalHaircare #BiotechNaturals #Plantbased #VeganHaircare