Channel: MeasureSchool

Category: Education

Tags: future of tracking. cookie bandigital marketinggdpr compliancefuture of trackinggtm consent banneropt out of marketingprivacy concernsad targetinggoogle tag managercookiegoogle tag manager tutorialcookie bannersgeneral data protection regulationend of trackinggdprgtm cookiecookie consentgdpr summarythird party cookiesdigital marketing itpcookie consent banner with gtmconsent modewebsite trackingallow all cookies

Description: We have installed our cookie banner, tracked users' interactions with our cookie banner, configured Consent Mode for our tags, and created triggers. However, there is a new GTM feature that we haven’t explored yet. It is the built-in consent check for Google tags that will make your tags dynamically adapt based on the users' consent. This is the fourth part of this four-part video series focused on showing you how to implement a cookie banner on your website so you can start tracking your user activity, complying with new privacy regulations that could affect your business. Missed any of the previous parts? Don’t worry, we have you covered: Watch part 1 here 👉: youtu.be/In4TNHLTz_Y Watch part 2 here 👉: youtu.be/Y8xXMKB7lhs Watch part 3 here 👉: youtu.be/be5RL3qMZgo OUTLINE: 00:00 - Introduction 00:46 - Overview 01:57 - Built-in Consent Check 03:31 - Preview 04:20 - GCS Parameters 07:35 - Extra Settings 08:50 - More Information 🔗 Links: Watch the full-length video here 👉: measureschool.com/consent Consent Mode Help Article: support.google.com/analytics/answer/9976101?hl=en 🎓 Measure Masters Membership: measureschool.com/measure-masters/?utm_source=video&utm_medium=youtube.com&utm_campaign=description FREE Tag Manager Course: measureschool.com/products/free-google-tag-manager-course/?utm_source=video&utm_medium=youtube.com&utm_campaign=description FREE Analytics Course: measureschool.com/products/free-google-analytics-course/?utm_source=video&utm_medium=youtube.com&utm_campaign=description 🔀 GTM Copy Paste - Our Chrome extension chrome.google.com/webstore/detail/gtm-copy-paste/mhhidgiahbopjapanmbflpkcecpciffa 🚀 Hire us: measureschool.com/services/?utm_source=video&utm_medium=youtube.com&utm_campaign=description 📚 Recommended Measure Books: kit.co/Measureschool/recommended-measure-books 📷 Gear we used to produce this video: kit.co/Measureschool/measureschool-youtube-gear 📡 Our Live Streaming Software: restream.io/join/YXLM2 👍 FOLLOW US Facebook: facebook.com/measureschool Twitter: twitter.com/measureschool LinkedIn: linkedin.com/company/measureschool